Michael Muller’s “I’m Still Here” a top-ranking movie poster for 2010

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A while back, I wrote that the poster for I’m Still Here, featuring a portrait by Michael Muller, had been named one of the five best movie posters of 2010 by New York magazine’s Vulture blog. Since then, we’re proud to report, the poster has been added to a quite a few new best-of lists, including these:

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• MUBI, where it’s tied for No. 1 with I Am Love: http://mubi.com/notebook/posts/2708

• SloDive: http://slodive.com/inspiration/showcase/best-movie-posters-of-2010/

• Gawker: http://gawker.com/5726228/the-best-movie-posters-of-2010

• Yahoo!: http://movies.yahoo.com/photos/collections/gallery/3140/the-best-and-worst-movie-posters-of-2010#photo5

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Well done, Michael!

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Collage courtesy of Gawker.com.

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4 Comments

  1. Posted 01/28/2011 at 3:49 pm | Permalink

    I’ve always enjoyed Mr. Muller’s photo in this movie poster. And it’s nice to see movie posters recognized for the art that sometimes sneaks its way into the field.

    Kristina, I see that you reference a Gawker post about this. Can you recommend a way for photographers to harness the marketing potential of Gawker? Is it just to be newsworthy, or is the SEO potential what people use it for? Ie., I assume that PR folks are always trying to insert their clients into Gawker posts.

    And personally, what do you find valuable about Gawker? I’m trying to figure out it’s value, compared with social networking sites and traditional blogs.

    • Posted 01/28/2011 at 4:50 pm | Permalink

      Actually, Neil, I don’t think that Gawker’s marketing potential, as you put it, can be harnessed. Stories wind up on Gawker because the editors have decided they in some way capture the zeitgeist. That’s an ever-changing target. I’m not sure how one would coach a photographer to hit it, and then I’d worry that the pursuit of such a site would distract a photographer form his/her true voice. A photographer’s own passions should be his/her starting point, not the goal of getting onto a certain site or into a certain publication. It’s the difference between long-term strategy and instant, but brief, gratification.

      I agree that publicists are probably always trying to get their clients mentioned on Gawker, but those clients are entertainers or reality-TV stars or the like. Keeping their name on such sites is vital to their career in a way that is not true of photographers. (Now, if you’re a photographer and your name is always in one of the photo or advertising trade mags or in the big consumer magazines, that’s a different story, as you know.)

      I included Gawker’s post on the best movie posters of 2010 because it’s a hugely popular—and highly opinionated—pop-culture site, and it’s an achievement for Michael’s poster to be included, especially considering that I’m Still Here was a relatively small film. My purpose was to note Michael’s place in the zeitgeist as recognized by an outside arbiter. We love Michael, and it’s always gratifying to see others take note of his talents as well.

      Feel free to disagree with or challenge me on any of the above, Neil! (Said with a smile.) I’m curious to know, for example, if something in particular got you thinking about Gawker as a potential source of promo power for photogs.

      Cheers,
      Kristina

      • Posted 01/28/2011 at 5:28 pm | Permalink

        Thanks, Kristina. Nothing to challenge, because Michael is deserving of such accolades!

        And I wasn’t questioning your use of the Gawker reference. On the contrary, I’m just ignorant about(in the old sense of the word — ie. I’m not knowledgeable about) Gawker’s value, and I was interested to see you reference it! Michael certainly deserves his attention for this project and others!

        I just like to know of new areas for promotion, as many photographers and marketers are tearing their hair out, trying to figure out how to make their businesses relevant on Facebook, Twitter, etc.

        That sounds a little old-school, perhaps, the way I just phrased it. I realize that the “social” part of social networking is about connecting and engaging people in meaningful, perhaps useful and profitable, and maybe even fun, ways.

        And it sounds like Gawker is really more of a pop culture news site, to be enjoyed for what it is.

        I like what you said about ” photographer’s own passions should be his/her starting point, not the goal of getting onto a certain site or into a certain publication.”.

        I always say that the more a photographer (or any artist or businessperson) shows their personality in their work, the harder it is to replicate. And presumably, the more gratifying their work will be! IMO, there are sometimes too many technicians in the world, but there’s always room for more storytellers.

        Best,
        Neil

  2. Posted 01/29/2011 at 1:53 am | Permalink

    I’ve seen Mr. Muller’s photo or should I say the poster itself in every blog I visited that features best movie posters last year. That’s awesome! And, on the collage shown above, Black Swan is also there, which is one of my faves!


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