For a new campaign for Tampax, called Tampax Radiant, Leo Burnett commissioned Liz Von Hoene to photograph portraits of three highly individual women: Philadelphia-based “yarnbomber” Jessie Hemmons (you can see some of her colorful handiwork at her site, ishknits.com); Los Angeles balloon artist Jihan “Jihanimo” Zencirli (the website of this self-proclaimed “balloonatic” is geronimoballoons.com); and Katie Sokoler, a Brooklyn-based “freelance photographer, actress, street artist and fun maker” who writes the blog Color Me Katie.
Here’s a look at the ads, which Liz photographed in L.A.
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Jessie Hemmons. Photo by Liz Von Hoene for Tampax.
Jihan “Jihanimo” Zencirli. Photo by Liz Von Hoene for Tampax.
Katie Sokoler. Photo by Liz Von Hoene for Tampax.
Liz’s photo of Katie minus copy.
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Liz also directed a motion spot featuring Katie…
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One Comments
Congrats Liz and The Leo Burnett Team. Cheers!