PDN‘s PhotoPlus International Conference + Expo is only four weeks away, so if you have not yet signed up, do not tarry. Register here for the conference, which runs October 24–27 (the expo itself is from the 25th to the 27th).
This year’s event features “Lunchtime Keynote” presentations with Stephen Shore (he’ll talk about “Challenging Convention”), James Balog (“Chasing Ice”), and David LaChapelle (“Artist or Artless”).
There will also be a sneak preview of Jeff Orlowski‘s new documentary film, Chasing Ice, which centers on Balog.
As always, the event is packed full of seminars led by leading industry figures—including the below ones featuring members of Stockland Martel‘s roster:
Thu, Oct 25, 2012 – 8:45 AM to 11:45 AM
The Big Picture: Editorial Photography Behind the Scenes
Description: What does it take to produce a photo shoot for the nation’s top magazines? What goes on behind the scenes during pre-production, on the shoot and in post-production? How do those production details scale up if you’re shooting eight, 23 or 35 subjects? And how do you edit, manage and store your editorial archive? How and where are the final images featured as marketing pieces? In this three-hour seminar, Streiber will pull back the curtain on his published images and discuss every facet of editorial production and marketing—from getting the assignment to negotiating through the creative process to the importance of custom printing, color correction and post-production for the final look you want with digital delivery. The nuts and bolts of production will also be covered, with attention to subjects such as hammering out pre-production details, macro and micro managing on set and the people skills needed to deal with both crew and talent. Getting the next assignment once your first shoot is wrapped and making the Web a key to your editorial growth will also be addressed. Streiber’s finished images will be shown, as published in Vanity Fair, Newsweek, Entertainment Weekly and other national magazines, plus behind-the-scenes photos that reveal how the shoots came together. This seminar is ideal for beginning and intermediate photographers, as well as advanced shooters who are interested in fine-tuning their production process.
Panelists: Doug Menuez, Candace Gelman, Kevin Jordan
Moderator: Debra Weiss
Fri, Oct 26, 2012 – 8:45 AM to 11:45 AM
How to Get Work From Ad Agencies
Description: Join Debra Weiss and guests for an information packed discussion with an agent, art buyer, creative director and photographer. Hear directly from the sources about what is needed to make it as an advertising photographer. Gain insight into what it takes to get their attention, how they choose the photographers they work with and how to build lasting beneficial relationships. You’ll hear their honest and frank perspectives on how you can succeed in this rapidly shifting and increasingly impersonal business. A broad range of topics will be discussed to help you gain confidence in navigating your way through the challenges ahead. This seminar is a must for photographers looking to increase their chance of getting work from ad agencies.
Fri, Oct 26, 2012 – 4:00 PM to 6:00 PM
The Documentary Hybrid: Photography + Filmmaking
Description: As the future of print remains in question and magazines’ and newspapers’ online presence becomes more important, photographers need to consider how to harness new media, video and audio to enhance their photographic work and creative vision. Lauren Greenfield will lecture about her long-term documentary projects and her progression into film for creative impact and educational reach. In that context, she will show her evolution as a documentarian working within the varied platforms of documentary filmmaking, commercial directing and multimedia producing, as well as the traditional but diversified outlets of magazines, books and museums. Greenfield will discuss the making of her commercials, documentary films and multimedia work; the relationship between her films (THIN, Kids + Money, Beauty Culture) and her photography, as well as how video and multimedia can deepen the narrative and provide access to a wider audience and a broader spectrum of commercial clients. She will also discuss the synergy of video and still cameras and the technical crossover possible with both. A presentation of Greenfield’s film, photography and multimedia work will be followed by a Q&A.
Sat, Oct 27, 2012 – 1:30 PM to 3:30 PM
Today’s Food Photography: Stylist and Photographer Collaborations
Description: Join food and photo stylist Victoria Granof as she discusses the relationship between photographer and stylist on various collaborations, including cookbooks, editorial articles and more. Granof will address a series of topics including how to build relationships, pre- and post-production, defining a style, working with the same stylist or photographer for different jobs and getting hired as a team, selecting images you want featured, and more.