New work: Jason “Giblin” Hindley shoots vintage piggy banks for NatWest ad campaign

M&C Saatchi recently commissioned Jason “Giblin” Hindley to shoot the new NatWest and RBS ad campaigns. The former, explains Keiko Hindley at Jason’s blog, centers on promotional piggy banks given away by NatWest in the 1980s. “Nostalgic to those who are old enough to remember!” she writes. “Apparently, these have turned into collector’s items over [...]

New work: Melanie Acevedo for Target’s Club Wedd

Finding a wedding registry that goes easy on the wallet doesn’t mean you have to sacrifice style—not when there’s Target’s Club Wedd. Melanie Acevedo shot a campaign for the retailer’s registry that bursts with energy, spirit, and optimism. Here’s a look… CREDITS Art buyer: Lisha Odney Art directors: Alyson Frahm and Graham Hall Fashion stylist: [...]

New work: Steven Lippman takes to the runway with Gilles Marini for Axist campaign

French actor Gilles Marini, who appeared briefly but memorably (and muscularly) in the first Sex and the City movie, is now starring in a new campaign for Axist. The ads were shot by our own Steven Lippman and were created in-house by Perry Ellis International. Here’s a look, along with a behind-the-scenes video of the [...]

New work: Jim Fiscus shoots key art for Showtime’s Matt LeBlanc comedy, “Episodes”

The new key art for the Showtime series Episodes has just been released—and, no, you did not hear it here first. Credit for this early preview goes to Michael Ausiello‘s TV Line. His exclusive look at Episodes‘ second-season key art—shot by our own Jim Fiscus—”sets Matt LeBlanc (played by, you know, Matt LeBlanc) afloat in the [...]

Spotlight on still lifes: Recent ads by Craig Cutler

. . Click below to see these images up close and here to see more of Craig Cutler‘s commercial work. .

Liz Von Hoene shoots Sofia Vergara for Diet Pepsi campaign

The vivacious Sofia Vergara of Modern Family is the star of a huge new Diet Pepsi campaign by TBWA/Chiat Day/LA that features digital and broadcast, plus the below print ads shot by our own Liz Von Hoene… CREDITS Agency: TBWA Chiat Day LA Art buyer: Jennifer Lamping Art director: Jennifer Tranbarger and Helena Skonieczny Creative [...]

New work: Melanie Acevedo for Motorola

Motorola recently commissioned Melanie Acevedo to shoot a new ad campaign with a fun, young lifestyle feel, an assignment that collaborated on with design director Kristian Espinosa. Here’s a look… CREDITS Design director/Motorola: Kristian Espinosa Photographer: Melanie Acevedo Props/set: Beckett Cook/The Wall Group Fashion stylist: Sue Tsai/Celestine L.A. Hair: Christian Marc/Celestine L.A. Makeup: Annie Eng/Celestine [...]

Jim Fiscus on shooting key art for Showtime’s “The Borgias”

. The stakes were high for Jim Fiscus when Showtime commissioned him to shoot the key art for the historical drama The Borgias, which “chronicles the corrupt rise of patriarch Rodrigo Borgia to the papacy, where he proceeds to commit every sin in the book to amass and retain power.” (More on the show here.) [...]

Photography, TV promos, interstitials, behind-the-scenes docs, music supervision—Matthew Rolston provides all as A&E preps provocative new series “The Client List”

Jennifer Love Hewitt makes a rather provocative return to TV with the new series The Client List, which makes its debut at 10 PM this Sunday on Lifetime. Jennifer plays Riley Parks, a single mom with secrets to hide, thanks to her job at a spa that takes an intimate approach to massage therapy… A&E/Lifetime [...]

Capturing real moments: Melanie Acevedo for Oshkosh

Oshkosh is promoting its spring 2012 collection through a look book, mailer, in-store promotions, and the Internet—a wide-ranging campaign featuring the fresh, sunny photography of Melanie Acevedo, who worked with creative director Caroline Morrison and art director Pontus Wormuth. . . “We chose Melanie because her pictures capture real moments,” Pontus explained to me by [...]

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