. Credits campaign: BMW 4 Series Coupé agency: Serviceplan creative director: Maik Kähler art director: Robin Lorentschat . . Credits campaign: Golf GTD agency: DDB Tribal creative director: Annika Kempfensteffen-Jöck . .
. Credits client: Peugeot France agency: BD Network, London art director: Luke Trickett photographer: Jan Steinhilber . .
Road & Track sent Tobias Hutzler to Stuttgart, Germany, to shoot a feature on an unassuming warehouse where Porsche keeps abandoned prototypes and such. The story, called “The Secret Hoard,” appears in the June issue. Here’s a look… . . .
Fulvio Bonavia recently shot new car campaigns for Dacia, Renault, and Renault/Momo Design. All three were through Publicis Rome, created in collaboration with executive creative director Cristiana Boccassini, associate creative director Alexandra Todero, and art director Claudia Ganapini. Here’s a look… . .. . . .
Here’s a look at three recent car campaigns shot by Uwe Duettmann—for Mercedes-Benz, Audi, and BMW… . . Credits Agency: Jung von Matt Creative director: Thim Wagner Art directors: Johannes Riffelmacher, Nina Wiltschonke . . Credits Agency: Thjnk Creative director: Gerrit Zinke Art director: Tilman Gossner . . Credits Agency: Serviceplan Creative directors: Maik Kähler, […]
Tobias Hutzler shot the new print campaign for the Honda Civic, and it’s a stunner: Each ad features a pair of combined images that seem to mirror each other but are completely different in character; the look, meanwhile, is graphic and modern, but with a palette of warm, creamy colors. The overall effect is so […]
New work by Uwe Duettmann: Volkswagen, BMW, Mercedes, and Martini Royale. Plus: models having a water-balloon fight for Nivea
It’s time to catch up with Uwe Duettmann, who’s got a lot of new work to show: print campaigns for Volkswagen, BMW, Mercedes (featuring the band Placebo), and Martini Royale, plus a commercial he directed for Nivea in which models have a water-balloon fight. Here’s a look… .
Here’s a look at some of Germany-based automotive and lifestyle photographer Uwe Duettmann‘s latest work for Mercedes-Benz. This selection of images is from a campaign and catalog he shot for the A-Class, a traditionally affordable Mercedes that has been completely revamped to take on higher-end competitors like the BMW 1 Series and Audi 3. Uwe […]
Innocean Worldwide recently commissioned Tobias Hutzler to shoot the Hyundai Santa Fe. The concept was to communicate that this was not a typical SUV—that it’s a thrill to drive, even though you may just be using it for a simple run to the grocery store. “I developed a lighting concept that symbolizes the beauty and […]
Cadillac recently commissioned Jan Steinhilber to photograph the catalog for the 2013 All-New Cadillac ATS sport sedan. The assignment called for a mix of classic beauty shots of the vehicle and lifestyle. Here’s a look… . . .