Canon’s new campaign, shot by Martin Sigal, pokes fun at camera phones

A new campaign for Canon, created by JWT Mexico, humorously makes the case for taking pictures with a camera instead of a cellphone. “Don’t let a call interrupt your photo,” read the ads, which show various photo ops being ruined by an incoming call (illustrated by the presence of the actual caller). The campaign was […]

Martin Sigal photographs anti-bullying ads for Harley-Davidson Kids Clothes

Publicis Colombia commissioned Martin Sigal to photograph an anti-bullying campaign for Harley-Davidson Kids Clothes that’s a colorful mashup of archetypal nerdiness and the brand’s trademark edginess. Here’s a look… . . .

The photos that caught your eye

The Stockland Martel Blog turned 4 this spring, so we thought it would be fun to look back at the posts that attracted the most views over the years. But instead of a list of links, our retrospective takes the form of the gallery below. Click on any image to view the whole thing as […]

New work: Martin Sigal for Powerade

Martin Sigal, one of South America’s top photographers, recently shot a campaign for Powerade, one of his repeat clients. (See a previous Powerade campaign by Martin here.) Here’s a look, along with a mini-motion promo… . CREDITS agency: DAVID client: Coca-Cola SLBU product: Powerade executive creative directors: Joaquin Cubria and Analía Rios creative directors: Matias […]

Surreal self-portrait with nude by Martin Sigal

Surreal self-portrait with nude by Martin Sigal, created for SMart Book 2013… . . . .

Stockland Martel’s March/April newsletter: advertising and editorial editions

Our March/April newsletter showcasing new advertising work… . . Our March/April newsletter showcasing new editorial work… . . Want to be on our list? Sign up here. . .

Martin Sigal shoots international athletes for Rexona ad campaign

Martin Sigal photographed a trio of international athletes for a major South American ad campaign for the deodorant Rexona, which is known here in the States as Degree. He shot soccer player Neymar in Santos, Brazil; Argentine tennis pro David Pablo Nalbandian in London; and Chilean rally rider Chaleco Lopez in his photo studio in […]

TGIF

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Do we see an upturn in automotive advertising, perhaps?

There’s no question that automotive advertising spending stalled with the recession, but recently there have been signs that this category is picking up speed. We’re not talking a full recovery, but progress is being made. “Ad spending for cars and credit cards has come roaring back, helping drive 8.8% growth in 2010 U.S. spending for […]

Martin Sigal’s extraordinary photographs of Argentina

I’ve never been to Argentina, but Martin Sigal‘s photographs make me want to book a flight there immediately, if not sooner. The images below are selections from a worldwide tourism campaign Martin shot that just came out. The tagline: “Argentina beats to your rhythm.” “We went from the very south of Argentina, which is Ushuaia, […]

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