Go inside award-winning advertising photographer Martin Sigal’s Buenos Aires studio

Martin Sigal is one of South America’s busiest and most highly regarded advertising photographers. He’s also one of the nicest people you’ll ever meet. He recently agreed to take us on a tour, of sorts, of his studio in the chic Martinez neighborhood of Buenos Aires. The studio, which boasts an ultra-modern design courtesy of […]

Gritty, colorful Nike campaign—shot by Martin Sigal for BBDO Argentina—celebrates female athleticism

  credits agency: BBDO Argentina art director: Gustavo Chiocconi account director: Denise Orman graphic production: Lucila Dragan Gigena digital artist: Martin Sichetti production: Brite Productions

Tide campaign shot by Martin Sigal wins a silver award at Cannes

Congratulations to photographer Martin Sigal and agency Del Campo Saatchi & Saatchi for winning a silver award for their recent campaign for Procter & Gamble‘s Tide brand!     credits agency: Del Campo Saatchi & Saatchi, Argentina executive creative directors: Juan Pablo Lufrano, Rafael Santamarina, and Ariel Serkin creative directors: Ammiel Fazzari, Matías Eusebi copywriter: Italo Canepa art director: Javier Pizarro head of […]

Martin Sigal shoots Johnnie Walker campaign for FCB Mexico

  credits agency: FCB MEXICO creative VP: Jose Arce creative directors: Gabriel Ramos, Luis Sanchez, and Rui Zuñiga head of art: Edgar “Dunga” Rodriguez copy: Melissa Rangel art directors: David Medina and Eddie Yorba digital artist: Martin Sichetti

Martin Sigal photographs one of Argentina’s most popular soccer teams for Adidas campaign

TBWA Buenos Aires recently asked Martin Sigal to shoot River Plate, one of Argentina’s biggest soccer teams, for an Adidas campaign. Here’s a look at how the images were used…     credits creative directors: Juan Cruz Bazterrica and Guillermo Castañeda art director: Alejandro Isturiz copywriter: Tomas Ray photo producer: Claudia Gonzalez Chiappe of Clasica Productora digital artist: Sofia […]

Martin Sigal shoots Powerade’s dynamic “Power of Love” campaign

agency: RDYA creative director: Ricardo Drab    

Martin Sigal shoots moody cast portraits for the A&E series “The Returned”

In The Returned, people come back from the dead and resume their lives as if nothing happened, which naturally proves disturbing to those around them. A&E asked Martin Sigal to photograph portraits of the cast that capture the show’s spooky vibe. Here’s a look…      

Martin Sigal’s photos for the new Poise campaign are nothing to sneeze at


Martin Sigal photographs the redesigned 2016 Nissan Frontier for new campaign

    credits agency: Teran TBWA client: Ivan Hernández y Arturo Navarro creative director: Jesús Spider Moreno agency producer: Nayely Valle production company: NT Producciones digital artist: Martin Ledesma photographer: Martin Sigal  

Martin Sigal shoots ad campaign for Azul tequila

DDB Mexico commissioned Martin Sigal to photograph its new print campaign for Azul tequila. He shot the ads in Mexico City and Cancun. . . credits agency: DDB México creative director: Fernando Quiroz art directors: Arturo Gonzalez and Aldo Ramirez agency producer: Violeta Pacheco photo producer: Daniel Guardati of NT Producciones production company: NT Producciones […]


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