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The Hollywood Reporter has graded the new crop of ads touting the fall TV lineup. We spotted four of our own among the mix.
Two are by Michael Muller:
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“The slick art for NBC’s new paramedic action series Trauma (which would be a better show if named Trauma!) was inspired by actual war photography,” writes THR. “All three of NBC’s Trauma ads subtly frame their shots from the injured patient’s point of view (in fact, the ad’s photographer literally plays the victim in each of the ads).”
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“Yee-ahh! Like a biker bar T-shirt, this is a rocking, iconic neo-Easy Rider ad. If you have a Y chromosome, this ad makes you want to watch this show.”
This, by the way, is Michael:

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There’s one by Matthias Clamer:

“Bright, poppy with the sardonic use of the ‘loooooser’ hand signal (though isn’t that a bit 2004?). Captures the feel of Glee, simply (perhaps too simply?).”
Okay, maybe. But approaching things “simply” when it’s appropriate has really worked for Matthias. Remember his Flight of the Conchords ads?
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Jim Fiscus’ award-winning work for Showtime’s Dexter also made the cut:

“With Dexter becoming a daddy, Showtime had so many ideas to choose from, they probably couldn’t miss. Tagline writes itself. Morbidly funny, just like the show. All the marketers loved it.”
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You can view THR‘s slideshow here.
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The best and worst fall TV ads
…
The Hollywood Reporter has graded the new crop of ads touting the fall TV lineup. We spotted four of our own among the mix.
Two are by Michael Muller:
…
“The slick art for NBC’s new paramedic action series Trauma (which would be a better show if named Trauma!) was inspired by actual war photography,” writes THR. “All three of NBC’s Trauma ads subtly frame their shots from the injured patient’s point of view (in fact, the ad’s photographer literally plays the victim in each of the ads).”
…
“Yee-ahh! Like a biker bar T-shirt, this is a rocking, iconic neo-Easy Rider ad. If you have a Y chromosome, this ad makes you want to watch this show.”
This, by the way, is Michael:
…
…
There’s one by Matthias Clamer:
“Bright, poppy with the sardonic use of the ‘loooooser’ hand signal (though isn’t that a bit 2004?). Captures the feel of Glee, simply (perhaps too simply?).”
Okay, maybe. But approaching things “simply” when it’s appropriate has really worked for Matthias. Remember his Flight of the Conchords ads?
…
Jim Fiscus’ award-winning work for Showtime’s Dexter also made the cut:
“With Dexter becoming a daddy, Showtime had so many ideas to choose from, they probably couldn’t miss. Tagline writes itself. Morbidly funny, just like the show. All the marketers loved it.”
…
You can view THR‘s slideshow here.
…
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