The case against day rates

If you’re a photographer who’s been wrestling with how to establish a day rate, you’ll want to watch this video. Freelance photographer John Harrington, president of the White House News Photographers Association and author of the book Best Business Practices for Photographers, says “you never need to use the word day rate in communicating with your clients. Period. The end.” The interview is by Grover Sanschagrin of PhotoShelter.

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“Day Rate” – Good or Bad? Interview with John Harrington from PhotoShelter.com on Vimeo.

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One Comment

  1. Cali Lowdermilk
    Posted May 30, 2011 at 6:56 pm | Permalink

    As a newbie to the industry, this is excellent information to acquire.
    Thanks SM and PhotoShelter!


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