New work: Jim Fiscus for Cottonelle

As part of its “Respect the Roll” campaign promoting its Cottonelle Clean Care Toilet Paper, Kimberly-Clark commissioned designer Jonathan Adler to produce limited-edition toilet-paper roll covers. “Consumers shop on autopilot and shop quite a bit on deal,” Kurt Simon, brand director for Cottonelle, told The Washington Post in a recent article on Adler’s, well, role […]