Canon’s new campaign, shot by Martin Sigal, pokes fun at camera phones

A new campaign for Canon, created by JWT Mexico, humorously makes the case for taking pictures with a camera instead of a cellphone. “Don’t let a call interrupt your photo,” read the ads, which show various photo ops being ruined by an incoming call (illustrated by the presence of the actual caller). The campaign was […]

Industry news: the so-called creative exodus, Twitter’s makeover, CP+B adds 3 new creatives, critiquing agency sites, and more

. The so-called creative exodus: Is there a trend in top-tier creatives making the leap into their own agencies or other industries altogether? Ad Age suggests there is in the article “Creative Exodus in Adland: It’s Just Not ‘Fun’ Anymore.” “Since the beginning of the year, a veritable Cannes jury worth of senior creative talent […]

Nadav Kander shoots “provocative” domestic violence campaign

Nadav shot a campaign for JWT London about male victims of domestic violence that has just been released—and is already getting people talking. . . “The campaign…focuses on the embarrassment experienced by men who often feel too ashamed to report the abuse they have suffered,” writes Matt Williams in an article in Campaign magazine. “This […]

Video: Lauren Greenfield’s Nestle commercial

.. Lauren shot a commercial for Nestle for JWT that’s now airing. With the exception of the grandmother, everyone you see here is a real family cast by Lauren and her team. .. .. ..  

Lauren Greenfield in pre-pro for two new commercials

… Lauren Greenfield is in pre-production on two TV commercials: Nestle for JWT and Abbott Laboratory for Kirshenbaum Bond Senecal + Partners. Lauren, who is repped by Chelsea Pictures for film and TV work, previously directed commercials for the Army (which I wrote about in April), Stouffer’s, and most recently, Gardasil. The Gardasil spot was […]

6 (or fewer) degrees of separation at Sweetwater

In addition to being one of the ace reps here at Stockland Martel, Emily Leonardo is one of the most on-the-town people we know. This is a relationship business, after all, so on many a night, Emily is traversing the concrete canyons of New York, alighting at the newest restaurant and bar hot spots, usually […]